Startup

AI leverage is cheaper than headcount. Getting the sequence wrong is not.

Fixed-fee AI strategy for founder-led and venture-backed businesses. Short engagements, sharp outputs, no retainer creep.

The problem

Where this actually gets stuck.

Early teams over-index on tools and under-index on sequence. The result is a stack nobody owns and a roadmap that changes weekly. The work is deciding what AI does for the business this quarter, and what it doesn't.

How AI works here

Six places it earns its keep.

01

Where AI creates leverage

The two or three workflows where AI beats hiring, and the ones where it doesn't.

02

Build vs buy

Honest calls on what to build in-house versus what to buy off the shelf.

03

Product AI review

If AI is in the product, a straight review of whether it earns its place.

04

Go-to-market leverage

Content, outbound and support workflows that scale without headcount.

05

Investor-ready framing

How to talk about AI in the business without overclaiming.

06

Lightweight governance

Just enough policy to be safe with customer data — no more.

The ladder

Three ways in, framed for Startup.

AI Risk & Opportunity Audit

Four weeks · Fixed fee

Price on request

A complete picture of where AI is already happening, what it risks and what it's worth.

Get in touch

AI Strategy Engagement

Six to eight weeks · Fixed fee

Price on request

A board-ready strategy and twelve-month roadmap with owners and milestones.

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Fractional AI Director

Two days per month · Rolling

Price on request

Senior oversight that keeps direction, governance and pace after the plan lands.

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Who it's for

  • Founder-led businesses
  • Venture-backed scale-ups
  • Operators & COOs
  • Heads of product

Start with the diagnostic.

Four minutes. You'll get a score and a modelled view of what directing AI is worth.