AI Risk & Opportunity Audit
Four weeks · Fixed fee
Price on request
A complete picture of where AI is already happening, what it risks and what it's worth.
Get in touchRetail
Every stock decision is a forecast. AI just makes it a better one.
Archetype helps retailers put AI where the money is — inventory, footfall, pricing and the customer work your team never gets round to.
The problem
Where this actually gets stuck.
Overstock in one store, stockouts in another, promotions run on instinct and a customer database nobody has time to use. The tools exist. What's missing is a prioritised plan and the discipline to measure whether it worked.
How AI works here
Six places it earns its keep.
01
Demand & inventory planning
Sharper replenishment and allocation by store and SKU, so cash isn't sitting in the wrong stockroom.
02
Footfall & conversion
Understand traffic, conversion and basket by store and hour — and staff against it.
03
Pricing & promotions
Model markdowns and promotions before you run them, and see what actually drove the uplift.
04
Customer & loyalty
Segment the database properly and run retention work that doesn't need a bigger marketing team.
05
Merchandising & content
Product copy, imagery and category content produced at range scale, on brand.
06
Store & supply admin
Supplier comms, returns, and back-office reporting automated end-to-end.
The ladder
Three ways in, framed for Retail.
AI Strategy Engagement
Six to eight weeks · Fixed fee
Price on request
A board-ready strategy and twelve-month roadmap with owners and milestones.
Get in touchFractional AI Director
Two days per month · Rolling
Price on request
Senior oversight that keeps direction, governance and pace after the plan lands.
Get in touchWho it's for
- Independent & multi-site retail
- DTC and omnichannel brands
- Buying & merchandising teams
- Retail ops directors
Start with the diagnostic.
Four minutes. You'll get a score and a modelled view of what directing AI is worth.
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